
Who We Are
Committed to Excellence
At PierceSquared, we understand that change is not always easy. We help companies of all sizes respond to industry transitions in order to stay competitive. Our years of experience have taught us to always make your business success our priority.
We are ready to help you develop strategies for not only surviving, but thriving in the future. Give us a call today to set up your first consultation.

The Team

Veronica Marquez Pierce
Partner
I am a creative Change Leader with extensive expertise in strategy, research, marketing and advertising within the consumer packaged goods, retail and quick service restaurant industries. I overcome complex intra and inter-organizational issues by applying industry experience, academic rigor, ideas and logic to gain measurable results. I bring strategic vision, an unlimited level of energy and a high degree of empathy in order to get the job done. I am highly effective at engaging senior leaders and key stakeholders to successfully drive change within organizations.
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B.A. Sociology & Spanish, University of Notre Dame
M.A. Organizational Psychology & Change Leadership, Columbia University

Donald Pierce
Partner
I am a visionary consumer insights and data analytics leader with extensive experience in consumer packaged goods, retail and quick service restaurant industries. My track record with Fortune 100 companies during my career is the result of my outstanding client relationships, results-driven marketing strategy, and compelling consumer insights and business analytics. I transform strategic plans into effective solutions that deliver KPIs and profit. I am also an accomplished public speaker who is expert at engaging my audience with a wide range of content, ranging from data to strategy.
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B.S. Marketing & Computer Science, Bryant University
M.B.A., Bryant University